When it comes to tech-infused retail, the rest of the world is outpacing the U.S., digitalizing stores in huge swaths while America stands still.
China’s Alibaba and Israel’s Trax are following the digitalization-in-a-box model.
Wealthy retail chains everywhere are surging ahead in digitalization, luring shoppers with custom applications. But how they are doing it has divided the world of retail between the haves of new tech and the have-nots.